Pet Products to be Highlighted at PLMA 2023 Trade Show

As the category continues to grow, so do the opportunities for retailers to expand private label pet offerings.
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PLMA 2023 Trade Show

Fueled by the pet ownership-boom of the COVID-19, the pet category is continuing to grow, with several retailers expanding their private label product offerings.

As a result, pet care products will be highlighted at the Private Label Manufacturers Association’s (PLMA) 2023 Annual Private Label Trade Show, held Nov. 12-14 at the Donald E. Stephens Convention Center in Chicago, Ill. With more than 1,500 exhibiting companies and 5,000 individuals attending, the show is the largest event for private label products in North America

“The soaring retail sales reflect the high level of product innovation and line expansions in the private brand pet business,” said PLMA President Peggy Davies. “All types of products that cater to dogs, cats and other animal companions will be showcased at the 2023 Private Label Trade Show.”  

According to Circana, store brand pet product dollar sales in all U.S. outlets surpassed $4.8 billion for the 52 weeks ending May 2023. Pet food sales were $1.5 billion, a 27.7% increase from the prior year; litter, $381 million, up 22%; pet treats, $635 million, a 21% gain; and pet supplies, $2.3 billion, a 7.3% uptick. 

All of these product categories will be on display at the November show. With the humanization of pets being a key driver of sales, the show will feature value-added products like premium pet food, treats made with ingredients that provide weight, joint and urinary care, and more.

Along with pet care, the 2023 PLMA Trade Show will feature beauty and cosmetics, personal and self-care, household and laundry, OTC medicine, vitamins and supplements, paper goods and plastics, kitchenware, general merchandise, among other categories located in the South Hall. In addition, the show features shelf-stable groceries; beverages; fresh, frozen and refrigerated products; organic; and foodservice products throughout the show floor.

Founded in 1979 with executive offices in New York and International Council offices in Amsterdam, PLMA represents more than 4,000 member companies worldwide.

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